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Live commerce, owned by your brand

One live show. More ways to connect and sell.

Turn live moments into shopping experiences across your website and social channels. Let viewers watch, chat, and shop. Keep the experience going with shoppable replays.

Live ShowsSee how it works
Go live in under 5 minutes
Website + Facebook + YouTube
Automatic shoppable replay
Veel live player embedded on a brand website with a live host

One live experience. Every part connected.

Veel StudioVeel StudioShopifyShopifyCustom WebsitesYouTubeYouTubeFacebook
Veel StudioVeel StudioShopifyShopifyCustom WebsitesYouTubeYouTubeFacebook
Veel StudioVeel StudioShopifyShopifyCustom WebsitesYouTubeYouTubeFacebook
Veel StudioVeel StudioShopifyShopifyCustom WebsitesYouTubeYouTubeFacebook
Veel StudioVeel StudioShopifyShopifyCustom WebsitesYouTubeYouTubeFacebook
Target player latency
≤10 sec
Product-card CTR target
≥8%
Replay watch-through target
≥60%
Stream reliability target
≥99%

Two Ways to Go Live

Go Live Your Way.

Host it yourself, or bring a creator into the experience. Go Live gives your business the tools to sell directly or tap into a creator's audience and reach.

Brand team hosting a live shopping show on their own storefront

Go Live as Your Business

Your brand. Your products. Your show.

Host live from your own team and take customers through your products, launches, demos, Q&As, and more. Keep the experience centered around your brand and turn live attention into sales.

  • Host with your own team
  • Showcase and sell products live
  • Manage chat, products, and the broadcast in one place
  • Turn every broadcast into a shoppable replay
Creator hosting a live show while the brand controls products and chat

Let The Creator Host

Bring their reach. Keep the experience yours.

Invite a creator you already work with or find one through Veel and let them host. Creators bring their audience, personality, and reach while you manage and control the whole experience.

  • Invite creators you already work with
  • Find matched creators through Veel
  • Reach new audiences through creator-led live shows
  • Track the content and commerce from one place

The Complete Go Live Experience

Everything You Need To Make Live Video Work Harder

Go Live brings broadcasting, shopping, conversation, distribution, and replay into one connected experience.

Your audience. Your site.

Put Live Video Where Customers Already Shop

Broadcast from web or mobile into a responsive Veel player embedded directly on your website.

  • Branded, responsive live player
  • Pre-live camera, microphone, and connection checks
  • Fullscreen and picture-in-picture
  • Live chat and audience Q&A
See the player in action
Veel live player embedded on a brand website

How Go Live works

One Setup. One Broadcast. More Ways To Reach People.

Configure your show once in Veel. Live player, products, destinations, and on-site discovery stay connected throughout the experience.

Schedule your show and select products

01

Create the show

Add your schedule, thumbnail, products, audience, destinations, and brand settings.

Choose and invite a host

02

Choose your host

Use your team, invite an existing creator, or source a matched creator through a Go Live campaign.

Broadcast to your storefront, Facebook and YouTube

03

Go live everywhere

Broadcast to your website and, when selected, Facebook and YouTube, all from one Go Live action.

Keep product discovery going with shoppable replay

04

Keep selling

When the broadcast ends, your show becomes a shoppable replay you can keep on your site and measure over time.

Built For Real Live Teams

Simple For The Host. Powerful For The Team.

Everything you need to prepare, run, moderate, and reuse a live show without stitching together a stack of tools.

Show settings with schedule, thumbnail, and on-site appearance

Show Identity

Set the schedule, upload a thumbnail, configure the show, and control how it appears across your site.

Live control room managing products, chat, and stream health

Live Control Room

Manage products, chat, questions, destinations, and stream health while the show is running.

Verified creators matched to a Go Live campaign

Creator Sourcing

Need a host? Create a Go Live campaign and find verified creators matched by niche, audience, and performance.

Stream health checks and automatic reconnection

Reliable Streaming

Pre-live checks and automatic reconnection help keep the show moving when network conditions change.

Replay clips kept and shared with viewers in many languages

Keep The Content

Turn every broadcast into a replay that stays useful and shoppable even after the event ends.

Live show shared to Facebook and YouTube at the same time

Reach More Viewers

Broadcast on your website and simulcast to Facebook, and YouTube from the same live session.

Fits into your storefront

Add Go Live Where Your Customers Already Are.

Use Go Live on Shopify or add it to compatible custom pages. Set it up once in Veel and keep your live experience synchronized wherever it appears.

  • Go Live app block added in the Shopify theme editor

    Shopify App Block

    Add Go Live directly to your Shopify theme and connect your catalog through Shopify.

  • Go Live embed snippet placed on a product page

    Custom Embed

    Place Go Live on your homepage, product page, collection, landing page, or campaign site.

  • One show in Veel syncing to the player, products, and replay

    Update Once

    Change your show in Veel and keep your live player, replay, and discovery experience up to date across your site.

More ways to go live

Don't Save Live Video Just For Product Launches

Go Live works anywhere live video can help people discover, understand, or decide.

  1. 01 · Launch

    Product Drops

    Build anticipation, reveal what's new, answer questions, and give viewers a way to shop the moment they're ready.

  2. 02 · Demo

    Live Demos

    Show how a product works in real time and make the product available while interest is highest.

  3. 03 · Creator

    Creator Takeovers

    Bring a creator into the spotlight, give them the right products and context, and bring their audience back to your storefront.

  4. 04 · Q&A

    Expert Sessions

    Answer real customer questions live, address objections, and turn useful conversations into lasting content.

  5. 05 · Event

    Seasonal Shopping

    Run gift guides, holiday events, limited drops, and themed shopping experiences across your channels.

  6. 06 · Evergreen

    Shoppable Tutorials

    Turn useful live sessions into replays customers can watch, learn from, and shop whenever they're ready.

Reach more. Own more.

Use Social For Reach, But Keep Your Site At The Center.

Go Live doesn't ask you to choose between your website and social. Broadcast where your audience is, while your website remains the home for shopping and the content you keep.

What you getGo LiveSocial-only live
Live experience on your website
Website as shopping destination
Shopify catalog integrationVaries
Shoppable replayLimited
Custom placement across your site
Facebook + YouTube distributionPlatform-dependent
Creator sourcing + payoutsSeparate tools
Live + replay in one workflow
For brands: host presenting a live stream with product cards, live chat, and Facebook and YouTube sharing

Make your website the place people come to watch and shop.

Launch, educate, sell, and turn creator-led broadcasts into content your brand can keep using.

See Go Live for brands
For creators: creator hosting a live show on mobile with shoppable product cards

Turn your audience into a live experience.

Get matched with relevant shows, host from web or mobile, engage viewers in real time, and get paid through the Veel workflow.

See Go Live for creators
Live shouldn't feel like sending your customers somewhere else. Go Live brings the host, products, conversation, and shopping experience back to your brand.
Veel Go LiveLive commerce for modern creators, ecommerce, and growth teams.

Back on your brand

  • Your host
  • Your products
  • Your conversation
  • Your storefront

Make Your Next Launch A Live One

Bring live video to your storefront, reach your audience on social, and keep the experience working after the broadcast ends.

Get Started

Frequently Asked Questions.

Everything to know before you go live, from setup and hosting to shopping, distribution, moderation, and replay.

Veel Go Live lets brands broadcast live video on their own website, add shopping and audience interaction, and automatically turn each broadcast into a replay. You can also simulcast to supported social destinations such as Facebook and YouTube.

Built for modern creator teams

From the first brief to content that performs.

For brands

Start free. Pay when a campaign goes live.

Free tools, free account, no card. Your first campaign starts free.

Start freeSee pricing

For creators

Briefs on your phone. Money in your currency.

Free to join, paid on delivery, plus commission on every sale your video drives.

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